About

Hi there! We're Fujinote, and we're writing this from our tiny office in Shibuya where we're probably surrounded by way too many pens..!

We're a small family business, and we're a bit obsessed with Japanese stationery.

Not in a "we sell it so we have to like it" way, but in a "we genuinely get excited about a new Pilot pen release" way. Our office is a beautiful mess of half-finished manga sketches, journal spreads, and towers of stationery that we keep telling ourselves we'll organize someday.

 

 

How we ended up here

It started because we couldn't help ourselves. Living in Shibuya means we're constantly stumbling across incredible stationery – a tiny shop tucked between a ramen restaurant and a vintage store, or a pop-up featuring some artisan who makes the most gorgeous washi tape you've ever seen. We'd come home with bags full of supplies, test everything out, and fall in love with half of it.

Our friends overseas kept asking us to send them things. "Can you grab me those Zebra pens?" "Do you know where to find that Hobonichi planner?" Our little office slowly turned into an unofficial shipping center, and we realized we weren't just buying for ourselves anymore – we were curating things we wanted to share!

We're not trying to stock everything – there are plenty of places for that. Instead, we focus on the stuff that makes us stop and go "oh, this is good." Sometimes it's a pen that writes so smoothly it changes how you feel about writing. Sometimes it's a notebook with paper so nice you don't want to mess it up with bad handwriting.

 

The real reason we do this

Japanese stationery culture is incredible, but it's also very much tied to being here, experiencing it, touching the paper, testing the pens. We want to bridge that gap somehow. When you order from us, you're not just getting a product – you're getting something we've personally tested in our own creative work, something that's made our daily journaling or sketching or note-taking a little bit better.

We're not trying to be the biggest stationery store. We just want to be the one that feels like getting a package from a friend in Tokyo who just happens to have really good taste in pens.

Thanks for being here. Seriously – it means a lot to us.

 

The Fujinote Family